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6 best HubSpot AEO alternatives in 2026

Published by Discoverable. We make one of the tools listed, and describe every tool with the same facts. How these tools were chosen

Updated

HubSpot AEO suits marketers who want daily tracking at a low price or already use HubSpot, from $50 a month. It has a free one-time grader with no account, and its trial runs 28 days.

Worth a look instead: Otterly for solo marketers and small teams; Surfaceable for teams on a small budget that want SEO audits and AI scans; Peec AI for teams that want daily tracking with unlimited users.

Discoverable, which we make, suits businesses that want a free check first, then weekly tasks to act on.

HubSpot AEO alternatives compared

ToolFrom, monthlyFree optionTrialBest forChecked
Otterly$29Free GEO toolsFree trial, no cardsolo marketers and small teams7 October 2026
Surfaceable£29Free tier, 5 promptsNone, free tier insteadteams on a small budget that want SEO audits and AI scans7 October 2026
Peec AI$95 (€85 in Europe)No free tierFree trial, length and card not statedteams that want daily tracking with unlimited users7 October 2026
Rankscale$99No free tier7 days on Pro, card not statedteams that want many AI engines on one plan7 October 2026
Writesonic$99Free AI search toolsFree trial, no cardcontent teams that want writing and tracking together7 October 2026
DiscoverableOur tool$99, £99 or €99Free check, no login30 days, card at checkoutbusinesses that want a free check first, then weekly tasks to act onOur price list

Ordered by each vendor's monthly figure as printed, lowest first, with pounds and dollars compared as numbers, without conversion. On a tie, ours comes after the others. From: the lowest monthly price for a business's own plan.

Each alternative, with its trade-off

  1. 1. Otterly: best for solo marketers and small teams

    The same kind of tool as HubSpot AEO. From $29 a month, $21 less than HubSpot AEO. Free GEO tools, where HubSpot AEO has a free one-time grader with no account.

    Trade-off: Lite has 15 prompts, and Claude, Gemini and Google AI Mode cost extra.

    Sources

  2. 2. Surfaceable: best for teams on a small budget that want SEO audits and AI scans

    The same kind of tool as HubSpot AEO. From £29 a month, against $50 for HubSpot AEO. A free tier of 5 prompts, where HubSpot AEO has a free one-time grader with no account. No trial listed, where HubSpot AEO offers 28 days.

    Trade-off: Copilot and Google AI Overviews are not among its five platforms.

    Sources

  3. 3. Peec AI: best for teams that want daily tracking with unlimited users

    The same kind of tool as HubSpot AEO. From $95 a month, $45 more than HubSpot AEO. No free tier, where HubSpot AEO has a free one-time grader with no account.

    Trade-off: Self-serve plans track 3 models of your choice; more are paid add-ons, and Claude needs a higher tier.

    Sources

  4. 4. Rankscale: best for teams that want many AI engines on one plan

    The same kind of tool as HubSpot AEO. From $99 a month, $49 more than HubSpot AEO. No free tier, where HubSpot AEO has a free one-time grader with no account. A 7-day trial against HubSpot AEO's 28 days.

    Trade-off: Metered in credits per engine and prompt, so what a plan covers depends on the engines you track.

    Sources

  5. 5. Writesonic: best for content teams that want writing and tracking together

    The same kind of tool as HubSpot AEO. From $99 a month, $49 more than HubSpot AEO. Free AI search tools, where HubSpot AEO has a free one-time grader with no account.

    Trade-off: Self-serve plans track three platforms; Claude is Enterprise-only.

    Sources

  6. 6. Discoverable: best for businesses that want a free check first, then weekly tasks to act on

    Our toolDiscoverable is made by Be Discoverable Ltd, which publishes this page.

    A tracker whose paid checks become a weekly task list, with outreach emails and pages drafted for you to edit. From $99 a month, $49 more than HubSpot AEO. A free check with no login, where HubSpot AEO has a free one-time grader with no account. A 30-day trial against HubSpot AEO's 28 days; it takes a card, where HubSpot AEO's needs none.

    Trade-off: Tracked prompts are checked automatically once a week, and there is no API or MCP access yet.

    See plans and prices, or read Discoverable vs HubSpot AEO for the side-by-side.

HubSpot AEO's price and AI services

Entry price
$50 a month, or $45 a month billed annually, for one brand (25 prompts, each run daily on 3 engines, 2,500 answers a month); each pack of 10 more prompts is $20 a month; a 28-day free trial of 25 prompts with no card; included with Marketing Hub Professional and Enterprise; prices in USD.
AI services, as stated
ChatGPT, Gemini and Perplexity (three), each tracked prompt run daily.

Sources

When HubSpot AEO is still the right choice

You want every tracked prompt run daily at $50 a month, a 28-day trial of 25 prompts with no card, citation and share-of-voice analysis inside HubSpot, or AEO included with the Marketing Hub Professional or Enterprise plan you already pay for.

Is there a free alternative to HubSpot AEO?

For a first look, yes. Of the tools listed here, Surfaceable has a free tier of 5 prompts and Discoverable has a free check with no login.

Is there a cheaper alternative to HubSpot AEO?

Yes. Otterly from $29 a month starts below HubSpot AEO's $50 a month.

How these 6 were chosen

Besides Discoverable, which we make, the list holds the 5 tools, of the 13 others our alternatives pages cover, closest to HubSpot AEO by kind of job (HubSpot AEO is a dedicated AI visibility tracker) and then by entry price as printed. Facts read on 7 October 2026, on the pages linked under each entry. Our best GEO tools list covers the wider field. Out of date? Email hello@bediscoverable.ai.

Other lists we publish

Keep exploring: Free AI visibility checkerWhat is GEO?AI Visibility Index: 40 brands measuredGEO statistics 2026Google AI Overviews trackerChatGPT visibility trackerPerplexity visibility trackerGemini visibility tracker

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